Full-Stack Development

Building Cambodia’sfirst carpooling app

WeCar came to us with a vision. No existing solution. We designed and shipped the entire platform from zero.

Client
WeCar Asia
Location
Phnom Penh, Cambodia
Scope
Design + Development + SEO
WeCar mascot
01 — The Challenge

Cambodia had no carpooling infrastructure. No app. No platform. Just an idea.

The client wanted to launch the first carpooling marketplace in the region. That meant building everything: user experience, trip matching algorithms, payment processing with local banks, multi-language support for 4 markets, and a gamification system to drive engagement.

02 — What We Built

A complete platform.

Smart Trip Matching

Vector-based algorithm that calculates route overlap and optimal pickup points in real-time.

Payment Integration

ABA PayWay with pre-authorization flow. Server-side pricing. Zero client trust.

Multi-Language Engine

4 languages, 3,000+ strings. SEO-optimized with dedicated URLs per locale.

Real-Time Communication

In-app chat and voice calls between drivers and passengers. Sub-100ms latency.

Also shipped
Gamification
5 tiers, XP system
On-Site Notifications
Live in-app, not push
Referral Engine
2-year commissions
Admin Dashboard
Analytics & moderation
SEO Architecture
Static gen & structured data
Gamification Design

5 tiers. 5 unique mascots.

Bronze tier mascot
Bronze
Silver tier mascot
Silver
Gold tier mascot
Gold
Platinum tier mascot
Platinum
Diamond tier mascot
Diamond
Next.js 16React 19TypeScriptTailwind CSSSupabasePostgreSQLVercelABA PayWay
03 — Results
8
Systems shipped
4
Languages
40K+
Lines of code
100%
SEO-ready

Production-ready. Deployed on Vercel’s edge network. The platform now serves thousands of users across Cambodia, with real-time trip matching, bank-grade payment processing, and engagement mechanics that keep users coming back.

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